The Short Version
We collect minimal data. We use privacy-friendly analytics (Plausible). We don't sell your information. If you give us your email, we only use it to send you what you asked for. That's it.
1 Information We Collect
Information You Provide
- Email address: When you download a resource (checklist, template) or subscribe to our newsletter
- First name: Optionally, when signing up for email content
- State selection: When using our Cost Estimator or Best State Quiz
Information Collected Automatically
- Page views and interactions: Via Plausible Analytics (privacy-friendly, no cookies, GDPR compliant)
- General location: Country-level only, derived from IP address (not stored individually)
- Device and browser type: For ensuring our site works well across devices
- Referral source: How you found us (search engine, social media, direct)
2 How We Use Your Information
- Send you the resources you requested (checklists, templates, guides)
- Send periodic newsletters with LLC tips and updates (only if you opt in)
- Improve our website, tools, and content based on aggregate analytics
- Respond to your questions or feedback if you contact us
We do not sell, rent, or trade your personal information to third parties. Period.
3 Cookies & Tracking
Analytics: We use Plausible Analytics, a privacy-focused analytics tool that does not use cookies and does not collect personal data. Plausible is fully GDPR, CCPA, and PECR compliant.
Affiliate tracking: When you click an affiliate link, the destination service (not us) may place a cookie to track the referral. This is standard practice and is governed by that service's own privacy policy.
Local storage: Our Cost Estimator may save your state selection in your browser's local storage so it's remembered on return visits. This data stays on your device and is never sent to our servers.
Session storage: We use session storage to remember if you've dismissed the email capture popup during your current browsing session. This data is automatically cleared when you close your browser.
4 Third-Party Services
We use the following services that may process your data:
| Service | Purpose | Data Shared |
|---|---|---|
| Plausible | Analytics | None (cookie-free) |
| ConvertKit | Email marketing | Email, first name |
| Resend | Transactional email | |
| Vercel | Hosting | Standard web logs |
| Stripe | Payments (future) | Payment info (handled by Stripe) |
5 Email Communications
When you provide your email to download a resource or subscribe to our newsletter, you consent to receiving emails from us. Our email communications include:
- The resource you requested (immediate delivery)
- A short educational email sequence about LLC formation (opt-in only)
- Periodic newsletters with LLC tips and updates (opt-in only)
Every email includes an unsubscribe link. You can opt out at any time with a single click. We process unsubscribe requests immediately.
6 Data Security
We take reasonable precautions to protect your information. Our site is served over HTTPS, and we use reputable third-party services that maintain their own security certifications. However, no method of internet transmission is 100% secure, and we cannot guarantee absolute security.
7 Your Rights
Depending on your jurisdiction, you may have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Opt out of marketing communications
- Request a copy of your data in a portable format
To exercise any of these rights, contact us at privacy@llcstartguide.com.
8 Children's Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us and we will promptly delete it.
9 Changes to This Policy
We may update this privacy policy from time to time. Changes will be posted on this page with an updated "Last updated" date. For significant changes, we'll notify email subscribers directly. Your continued use of the site after changes constitutes acceptance of the updated policy.
Contact Us
If you have questions or concerns about this privacy policy or our data practices, contact us at privacy@llcstartguide.com.